Elle Sweden

ELLE Sweden is the country's largest fashion platform for trend-conscious women. The magazine offers inspiration and guides in fashion, beauty, pop culture, and lifestyle, both in its monthly print edition and on its website, as well as on social media.

ELLE Sweden was launched in 1988 and has since become a leading voice in Swedish fashion journalism. The magazine is published by Aller Media AB, which also produces its sister titles ELLE Decoration and ELLE Mat & Vin. Past editors-in-chief have included Cia Jansson, with Elina Grothén stepping into the role in December 2023.

Each issue of ELLE Sweden features a blend of fashion, beauty, travel, food, and lifestyle. The magazine also provides exclusive interviews with well-known personalities and insights from international fashion houses. The editorial team shares its own trend recommendations across various subjects.